JJ Retails, or JJ, as it is affectionately known to its regulars, offers more than its name suggests. In addition to serving as a retailer of beers, wines, spirits and liqueurs, JJ also operates a wine bar and provides wine education and consultancy services for both the industry and the customers.
Established in 2014, JJ in Taman Pelangi, Johor Bahru is one of two establishments of the same entrepreneur with the other wholesale office situated in Taman Nusa Bestari, Skudai. JJ specialises in all types of alcoholic beverages with a focus on fine wines, some of which it has exclusive distribution rights for in Malaysia. The company’s current initiative is to introduce more wines to the local market with a goal to bring in more alcoholic beverages such as ciders and whisky in the near future.
JJ’s buying power and special relationships with producers, importers, and wholesalers offer the company access to a world-class selection of fine wines and to source direct from the country of origin a large range of not only exclusive, but also limited edition wines.
The existing JJ Wine Bar is comfortably set up for an enjoyable wine experience albeit its space constraint. There are friendly and knowledgeable wine bar staff in attendance to serve and give advice on the wine selection should the customer requires it. At the moment of writing, JJ’s wine bar is undergoing sizeable renovation and expansion which will add much dynamic capacity to enhance the ambience and customer experience.
One of the crown jewels of the company is The Rémy Martin Louis XIII Rare Cask, the ultimate symbol of extravagant sophistication and luxury. Other premium brands feature wines from the top 5 Bordeaux Premier Cru in France and other world class vineyards including Opus One winery in America.
Another unique feature of JJ is that its expert team comprising two in-house sommeliers who are wine stewards or wine waiters professionally trained in all aspects of wine services including wine and food pairing. Ryan Cheng and Jessica Chong, Certified Sommeliers accredited by the Court of Master Sommeliers, are among the fewer than 20 Certified Sommeliers in Malaysia and the around six practicing sommeliers in Johor itself.
Ryan joined JJ Suppliers Sdn Bhd as Consultant and Chief Sommelier responsible for the sourcing and importing of quality wines, training and leading the wine department of the company while Jessica, the Training and Operations Manager, is in charge of JJ Retails and its wine bar, along with its relating training and development systems.
Both Ryan and Jessica share a passion for wine and are aspired to introduce, inculcate and promote the culture of wine in the country. With the trend of increasing wine consumption amongst local consumers, more wine events, wine ratings, wine reviews and wine tasting notes sharing will assist consumers to make wiser and more informed choices in their wine purchase.
Vouch Johor January 2015 v.12
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